There's a serious battle heating up in India's AI space right now. OpenAI, Google, and Perplexity are all pushing hard to grab users—and they're doing it smart. Free access, no paywalls, just open the door wide. Why? The real prize isn't just users; it's data. Specifically, multilingual training data from India, home to over a billion people speaking countless languages. These companies know that to build better AI models, you need diverse linguistic information. India becomes the training ground, the testing lab, the goldmine. It's a classic move—give away the service cheap or free today, harvest the insights tomorrow. The stakes are massive for whoever can claim dominance in this space.