Michael Saylor will keynote the Enterprise Bitcoin Conference, and Strategy sets the direction for institutional adoption amid the MSCI controversy

Strategy officially announced that the 6th Annual “Corporate Bitcoin Conference” will be held on February 24-25, with Michael Saylor delivering a keynote speech. The timing of this conference is noteworthy—just two days after MSCI announced a temporary delay in removing Bitcoin reserve companies, and Strategy is at the core of this controversy. The agenda covers topics such as the risks and returns of Bitcoin credit products, corporate valuation models, and institutional adoption trends, reflecting Bitcoin’s evolution from an investment asset to a corporate strategic tool.

Industry Focus Revealed by Conference Topics

The topics set for the conference are quite thought-provoking. From “Risks, Returns, and Portfolio Role of Bitcoin Credit Products” to “How Bitcoin Affects Corporate Valuation Models,” and then to “Bitcoin Adoption Trends and Institutional Missions,” the logical progression of these topics is clear—no longer is it simply about “whether to hold Bitcoin,” but rather delving into corporate financial strategies, risk management, and valuation systems.

This indicates that institutional thinking about Bitcoin has matured. As Cryptoquant founder Ki Young Ju recently stated, Strategy’s holding of 673,000 BTC will not be sold, and this long-term commitment is breaking the past “whale-retail” selling cycle. Corporate Bitcoin reserves are becoming a new paradigm for asset allocation.

Strategic Response Amid MSCI Controversy

The timing is crucial. MSCI announced on January 6th a delay in removing Strategy and other Bitcoin reserve companies, giving Strategy a breathing space. The upcoming conference, to some extent, is about consolidating this victory—gathering industry participants to build consensus and discourse power around corporate Bitcoin adoption.

According to the latest news, Michael Saylor also met today (January 8th) with Senator Jim Jastin to discuss MSCI-related matters. This shows that Strategy’s lobbying efforts at the policy level have not stopped, and the conference may also serve as a platform to signal to regulators.

Institutional Bitcoin Adoption and Institutionalization

The very identity of this being the 6th annual conference indicates the issue—Corporate Bitcoin Conference has become an institutionalized annual event. Each edition reinforces a signal: Bitcoin’s strategic significance for corporations is being widely recognized.

Looking at Strategy’s launch of Buck Labs’ “Savings Coin” (backed by MicroStrategy shares, with an expected annualized return of about 7%), the Bitcoin ecosystem is innovating around corporate needs. This is not just about product innovation but also about building enterprise-level Bitcoin application infrastructure.

Summary

Strategy’s Corporate Bitcoin Conference is becoming an industry benchmark. It is not only another evangelism effort by Michael Saylor but also a redefinition of the direction of corporate Bitcoin adoption at a critical moment when MSCI controversy is easing. The topics range from risk and return to corporate valuation, from individual decision-making to institutional missions, reflecting Bitcoin’s transition from a speculative asset to a strategic asset. It will be important to follow the new consensus, policy suggestions, and whether this will further promote the institutionalization of Bitcoin adoption.