A meme coin is a cryptocurrency that originates from internet culture and humorous concepts, not from technical innovation. Unlike Bitcoin or Ethereum, which focus on solving complex problems, meme coins derive their value primarily from community enthusiasm, social trends, and speculative trading.
The core features are surprisingly simple:
Cultural Anchor: These coins are tied to memes, celebrities, or popular phenomena that go viral.
Community as Engine: Strong, often humorous communities form the backbone – investors gather around the concept and associated culture.
Minimal Practical Value: Most meme coins have no direct utility. You cannot use them for services or applications, only trade them.
Extreme Price Fluctuations: Due to their speculative nature, prices rise and fall wildly, sometimes within hours.
Social Media-Driven: A tweet from an influencer can double or halve the price.
The difference from “shitcoins” is that some meme coins have actually reached significant market capitalization, demonstrating their impact on the crypto world.
The Evolution: From Joke to Billion-Dollar Business
It all started in late 2013 when two software developers launched Dogecoin as a joke, based on the then-popular Doge meme. What was meant as satire grew into a phenomenon.
2013-2014: Dogecoin emerges and gains a loyal following.
2021: The breakthrough. In two years, Dogecoin reaches a market cap of $62 billion and becomes one of the top 10 cryptocurrencies. Support from well-known personalities brings mainstream attention.
2021: The Thai regulator bans meme coins as “digital goods without clear purpose.” In the UK, the advertising authority investigates promotions of meme coins as unregulated financial products.
2024-2025: A revival around political figures. The Trump meme coin ($Trump) reaches a market value of $27 billion three days after launch. Melania launched $Melania, which loses 90% of its value in six weeks. The president of the Central African Republic announced $CAR , which drops 95% in value at trading start.
This trajectory shows how meme coins have evolved from jokes to serious playgrounds for investors.
How Does a Meme Coin Work Technically?
Meme coins run on the same blockchain technology as other cryptocurrencies. An individual or group designs a token, usually on an existing blockchain like Solana or Ethereum, and launches it.
Blockchain Basis: The token is built on decentralized networks that record transactions without a central authority.
Token Creation: Creators determine total supply, decimals, and basic properties. This is done without practical utility – the tokens are simply tradable.
Community Mobilization: Success depends on viral marketing and community growth. By early 2025, daily trading volumes of meme coins consistently reached $6 billion.
Choosing the Blockchain Is Crucial: Solana and Base were favorites in 2024 due to low transaction costs. On Pump.fun alone, about 5.3 million meme coins were launched between January and December 2024 – an average of 15,229 per day.
Unlike many traditional cryptos, meme coins have nothing but hype and speculation as their value drivers. They offer no access to services, no staking benefits (usually), no practical function.
The Biggest Players in the Meme Coin Market
Dogecoin (DOGE): The pioneer. Launched in 2013, market cap of $62 billion. Remains one of the most recognized cryptocurrencies despite its humorous origin.
Shiba Inu (SHIB): Launched in 2020 as a “Dogecoin killer,” built on Ethereum. Offers more features via smart contracts and DeFi services.
Pepe (PEPE): Relaunched in 2023 around the famous internet frog. Reached a value of $8.2 billion. Aimed to encourage creativity in crypto.
Trump ($Trump): Launched three days before the second inauguration. Market value soared to $27 billion, but many early investors lost millions as prices crashed.
Bonk (BONK): Solana-based meme coin with $3 billion market cap. Integration into NFT platforms gives it more practical utility than typical meme coins.
Melania ($Melania): Launched January 2025, loses 90% in six weeks.
HAWK: Based on the “hawk tuah” meme, peaks at $490 million but crashes to $25 million. Creator accused of pump-and-dump and insider trading.
CAR: Central African national meme coin, loses 95% on first trading day.
LIBRA: Promoted by the Argentine president, aimed at stimulating the local economy.
CHILLGUY: Based on “Just a chill guy” meme, popular early 2025 among community-oriented investors.
Benefits and Risks: Finding the Balance
What Attracts Investors
High growth potential: Some coins rise to billions in days.
Low entry price: You can participate with small amounts.
Community feeling: Being part of enthusiastic groups can be valuable for networking.
Learning opportunities: Beginners discover blockchain and crypto markets related to speculative assets.
Short-term trading opportunities: For traders, volatile price movements are attractive.
The Dark Side
Extreme volatility: Prices can increase or decrease by 50-80% within hours. $CAR loses 95% in one day.
Fraud everywhere: Rug pulls, project abandonment, pump-and-dump schemes are standard. The market is full of scams.
No practical utility: Most meme coins are just tradable tokens, nothing more.
Low liquidity: With smaller coins, you can get stuck; no one buys when you want to sell.
Regulatory uncertainty: Although the SEC stated in February 2025 that typical meme coins are not securities, regulations and enforcement can change.
The truth: meme coins are high-risk speculation. Invest only what you can afford to lose.
Launching Your Own Meme Coin – How Hard Is It Really?
Surprising answer: almost not at all. You don’t need to program.
The process is simple:
Connect your crypto wallet
Have a small amount of crypto for gas fees
Choose name, symbol, number of decimals
Set total supply
Upload a logo (PNG-format)
Add description and social links
Click “Create,” approve the transaction
Platform choice: Solana and Base dominate. Automated tools make it possible in minutes.
Marketing is the real work: After creation, you need to build a community. Website, social media, forums, airdrops – these determine success or failure.
Legal side: The SEC recognizes that typical meme coins are not securities. However, fraudulent behavior, scam-like structures, or regulatory evasion can lead to prosecution. Research local laws.
In short: technically trivial, but commercially complex.
Buying Meme Coins: Step-by-Step
Step 1: Open an Account
Register on a crypto exchange with full verification (KYC process).
Step 2: Deposit Funds
Options vary per platform:
Credit/Debit Card: Fastest for beginners
P2P Trading: Buy directly from other users
Bank Transfer: SEPA transfer for USDT
Payment Services: Simplex, Banxa, Mercuryo
Step 3: Go to Spot Trading
Navigate to the spot trading section. Available order types:
Limit Order: Set your price
Market Order: Buy immediately at current price
Stop-Limit: Trigger price activates limit order
OCO Order: Combination of stop-limit and limit
Step 4: Select and Buy
Choose desired meme coin, enter amount, confirm.
Step 5: Manage
After purchase, you can:
Hold in your account
Transfer to external wallet
Trade for other coins
Stake for yields (where available)
Safety tips:
Strong, unique passwords
Two-factor authentication
Large amounts to cold wallets
Thorough research before investing
Only invest what you can afford to lose
The Future: Where Is This Heading?
Trends Shaping the Future
Celebrity tokens: Trump, Melania, internet celebrities – this trend will likely continue. Every viral personality is a potential coin candidate.
State currency experiments: Central African Republic and Argentina are experimenting. Other countries may follow.
Institutional interest: Asset managers want to launch exchange-traded funds linked to meme coins. This suggests “casino-like speculation” is becoming more formal.
Regulation in Motion
The SEC stated in February 2025 that typical meme coins are not securities, based on their entertainment, social, and cultural purposes. But worldwide, approaches vary:
Thailand bans them
UK investigates promotions
Other countries develop their own rules
As markets mature, more nuanced regulation is expected.
Possible Evolutions
Enhanced utility: Future meme coins may gain practical functions.
Cross-platform integration: Gaming, social media, digital ecosystems.
Technological improvements: Better security, sustainability via blockchain advances.
Investor David Einhorn warned: “We are in the Fartcoin phase of the market cycle. Besides speculation, it has no clear purpose and does not fulfill a need.” This continually marks skepticism about long-term viability.
Frequently Asked Questions
What Is a Meme Coin?
A cryptocurrency originating from internet memes or popular culture, with value mainly based on community engagement and speculation rather than technical utility.
How Do You Buy Meme Coins?
Open an account on an exchange, complete verification
Deposit funds or buy stablecoins (USDT)
Go to spot trading
Select meme coin and place order
Complete transaction
Where Do You Buy Them?
On regular exchanges (depending on availability) or on decentralized exchanges for newer coins.
How Do You Create a Meme Coin?
Choose blockchain (Solana, Ethereum)
Connect wallet
Use token creation tool
Enter name, symbol, supply, decimals
Upload logo
Pay creation fees
Promote
No programming knowledge required.
What Is the Trump Meme Coin?
$Trump Launched three days before inauguration with $27 billion market cap at peak. Many investors lost billions when the price crashed.
Is Solana a Meme Coin?
No. Solana is a blockchain platform on which meme coins can be built.
Which Meme Coin Will Explode in 2025?
Impossible to predict. No guarantees in this market.
Difference Between Meme Coin and Crypto?
Meme coins are a subset of cryptocurrencies. Traditional crypto focuses on technical problems; meme coins on culture and speculation.
Is Dogecoin a Meme Coin?
Yes, the original and most successful example. $62 billion market cap.
Is XRP a Meme Coin?
No. XRP is designed for payment processing on the XRP Ledger. However, meme coins built on XRP Ledger do exist.
Why Do People Buy Meme Coins?
Potential for high returns, community feeling, low entry costs, learning opportunities, trading fun.
Conclusion
Meme coins represent a unique fusion of internet culture and financial speculation. From Dogecoin to Trump tokens, they have proven to be resilient and mainstream despite – or because of – their unconventional nature.
The reality: community engagement, not technical utility, drives this market. Volatility is extreme, but market caps are impressive.
Participants should weigh return potential against risks. Thorough research, risk management, and only investing what you can afford to lose are essential.
Whether investing in existing meme coins or launching your own – understand the mechanisms and community dynamics. Regulations will evolve. Utility may increase. But today: meme coins are high-risk speculation.
Ready to jump in? Start small, do your homework, and expect the unexpected.
This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.
Meme Coins Explained: From Dogecoin to Digital Hype – What You Need to Know
What Is a Meme Coin Anyway?
A meme coin is a cryptocurrency that originates from internet culture and humorous concepts, not from technical innovation. Unlike Bitcoin or Ethereum, which focus on solving complex problems, meme coins derive their value primarily from community enthusiasm, social trends, and speculative trading.
The core features are surprisingly simple:
Cultural Anchor: These coins are tied to memes, celebrities, or popular phenomena that go viral.
Community as Engine: Strong, often humorous communities form the backbone – investors gather around the concept and associated culture.
Minimal Practical Value: Most meme coins have no direct utility. You cannot use them for services or applications, only trade them.
Extreme Price Fluctuations: Due to their speculative nature, prices rise and fall wildly, sometimes within hours.
Social Media-Driven: A tweet from an influencer can double or halve the price.
The difference from “shitcoins” is that some meme coins have actually reached significant market capitalization, demonstrating their impact on the crypto world.
The Evolution: From Joke to Billion-Dollar Business
It all started in late 2013 when two software developers launched Dogecoin as a joke, based on the then-popular Doge meme. What was meant as satire grew into a phenomenon.
2013-2014: Dogecoin emerges and gains a loyal following.
2021: The breakthrough. In two years, Dogecoin reaches a market cap of $62 billion and becomes one of the top 10 cryptocurrencies. Support from well-known personalities brings mainstream attention.
2021: The Thai regulator bans meme coins as “digital goods without clear purpose.” In the UK, the advertising authority investigates promotions of meme coins as unregulated financial products.
2024-2025: A revival around political figures. The Trump meme coin ($Trump) reaches a market value of $27 billion three days after launch. Melania launched $Melania, which loses 90% of its value in six weeks. The president of the Central African Republic announced $CAR , which drops 95% in value at trading start.
This trajectory shows how meme coins have evolved from jokes to serious playgrounds for investors.
How Does a Meme Coin Work Technically?
Meme coins run on the same blockchain technology as other cryptocurrencies. An individual or group designs a token, usually on an existing blockchain like Solana or Ethereum, and launches it.
Blockchain Basis: The token is built on decentralized networks that record transactions without a central authority.
Token Creation: Creators determine total supply, decimals, and basic properties. This is done without practical utility – the tokens are simply tradable.
Community Mobilization: Success depends on viral marketing and community growth. By early 2025, daily trading volumes of meme coins consistently reached $6 billion.
Choosing the Blockchain Is Crucial: Solana and Base were favorites in 2024 due to low transaction costs. On Pump.fun alone, about 5.3 million meme coins were launched between January and December 2024 – an average of 15,229 per day.
Unlike many traditional cryptos, meme coins have nothing but hype and speculation as their value drivers. They offer no access to services, no staking benefits (usually), no practical function.
The Biggest Players in the Meme Coin Market
Dogecoin (DOGE): The pioneer. Launched in 2013, market cap of $62 billion. Remains one of the most recognized cryptocurrencies despite its humorous origin.
Shiba Inu (SHIB): Launched in 2020 as a “Dogecoin killer,” built on Ethereum. Offers more features via smart contracts and DeFi services.
Pepe (PEPE): Relaunched in 2023 around the famous internet frog. Reached a value of $8.2 billion. Aimed to encourage creativity in crypto.
Trump ($Trump): Launched three days before the second inauguration. Market value soared to $27 billion, but many early investors lost millions as prices crashed.
Bonk (BONK): Solana-based meme coin with $3 billion market cap. Integration into NFT platforms gives it more practical utility than typical meme coins.
Melania ($Melania): Launched January 2025, loses 90% in six weeks.
HAWK: Based on the “hawk tuah” meme, peaks at $490 million but crashes to $25 million. Creator accused of pump-and-dump and insider trading.
CAR: Central African national meme coin, loses 95% on first trading day.
LIBRA: Promoted by the Argentine president, aimed at stimulating the local economy.
CHILLGUY: Based on “Just a chill guy” meme, popular early 2025 among community-oriented investors.
Benefits and Risks: Finding the Balance
What Attracts Investors
High growth potential: Some coins rise to billions in days.
Low entry price: You can participate with small amounts.
Community feeling: Being part of enthusiastic groups can be valuable for networking.
Learning opportunities: Beginners discover blockchain and crypto markets related to speculative assets.
Short-term trading opportunities: For traders, volatile price movements are attractive.
The Dark Side
Extreme volatility: Prices can increase or decrease by 50-80% within hours. $CAR loses 95% in one day.
Fraud everywhere: Rug pulls, project abandonment, pump-and-dump schemes are standard. The market is full of scams.
No practical utility: Most meme coins are just tradable tokens, nothing more.
Low liquidity: With smaller coins, you can get stuck; no one buys when you want to sell.
Regulatory uncertainty: Although the SEC stated in February 2025 that typical meme coins are not securities, regulations and enforcement can change.
The truth: meme coins are high-risk speculation. Invest only what you can afford to lose.
Launching Your Own Meme Coin – How Hard Is It Really?
Surprising answer: almost not at all. You don’t need to program.
The process is simple:
Platform choice: Solana and Base dominate. Automated tools make it possible in minutes.
Marketing is the real work: After creation, you need to build a community. Website, social media, forums, airdrops – these determine success or failure.
Legal side: The SEC recognizes that typical meme coins are not securities. However, fraudulent behavior, scam-like structures, or regulatory evasion can lead to prosecution. Research local laws.
In short: technically trivial, but commercially complex.
Buying Meme Coins: Step-by-Step
Step 1: Open an Account
Register on a crypto exchange with full verification (KYC process).
Step 2: Deposit Funds
Options vary per platform:
Step 3: Go to Spot Trading
Navigate to the spot trading section. Available order types:
Step 4: Select and Buy
Choose desired meme coin, enter amount, confirm.
Step 5: Manage
After purchase, you can:
Safety tips:
The Future: Where Is This Heading?
Trends Shaping the Future
Celebrity tokens: Trump, Melania, internet celebrities – this trend will likely continue. Every viral personality is a potential coin candidate.
State currency experiments: Central African Republic and Argentina are experimenting. Other countries may follow.
Institutional interest: Asset managers want to launch exchange-traded funds linked to meme coins. This suggests “casino-like speculation” is becoming more formal.
Regulation in Motion
The SEC stated in February 2025 that typical meme coins are not securities, based on their entertainment, social, and cultural purposes. But worldwide, approaches vary:
As markets mature, more nuanced regulation is expected.
Possible Evolutions
Enhanced utility: Future meme coins may gain practical functions.
Cross-platform integration: Gaming, social media, digital ecosystems.
Technological improvements: Better security, sustainability via blockchain advances.
Investor David Einhorn warned: “We are in the Fartcoin phase of the market cycle. Besides speculation, it has no clear purpose and does not fulfill a need.” This continually marks skepticism about long-term viability.
Frequently Asked Questions
What Is a Meme Coin? A cryptocurrency originating from internet memes or popular culture, with value mainly based on community engagement and speculation rather than technical utility.
How Do You Buy Meme Coins?
Where Do You Buy Them? On regular exchanges (depending on availability) or on decentralized exchanges for newer coins.
How Do You Create a Meme Coin?
No programming knowledge required.
What Is the Trump Meme Coin? $Trump Launched three days before inauguration with $27 billion market cap at peak. Many investors lost billions when the price crashed.
Is Solana a Meme Coin? No. Solana is a blockchain platform on which meme coins can be built.
Which Meme Coin Will Explode in 2025? Impossible to predict. No guarantees in this market.
Difference Between Meme Coin and Crypto? Meme coins are a subset of cryptocurrencies. Traditional crypto focuses on technical problems; meme coins on culture and speculation.
Is Dogecoin a Meme Coin? Yes, the original and most successful example. $62 billion market cap.
Is XRP a Meme Coin? No. XRP is designed for payment processing on the XRP Ledger. However, meme coins built on XRP Ledger do exist.
Why Do People Buy Meme Coins? Potential for high returns, community feeling, low entry costs, learning opportunities, trading fun.
Conclusion
Meme coins represent a unique fusion of internet culture and financial speculation. From Dogecoin to Trump tokens, they have proven to be resilient and mainstream despite – or because of – their unconventional nature.
The reality: community engagement, not technical utility, drives this market. Volatility is extreme, but market caps are impressive.
Participants should weigh return potential against risks. Thorough research, risk management, and only investing what you can afford to lose are essential.
Whether investing in existing meme coins or launching your own – understand the mechanisms and community dynamics. Regulations will evolve. Utility may increase. But today: meme coins are high-risk speculation.
Ready to jump in? Start small, do your homework, and expect the unexpected.