2026-01-12 05:30:15

Ever wondered how breakthrough innovation happens outside the blockchain world? Laureen Meroueh, a PhD engineer and founder of Hertha Metals, is on a mission to completely reshape the steel industry. We're talking about a $1 trillion market ripe for disruption.

In a compelling conversation, Meroueh shares the engineering breakthroughs, market challenges, and the long-term vision behind Hertha Metals. It's a fascinating look at how cutting-edge technology and bold entrepreneurship can challenge entrenched industries.

For anyone interested in disruptive business models and innovation beyond crypto, this is worth your attention. The same principles that drive Web3 transformation—challenging the status quo, leveraging technology, rethinking outdated systems—are alive and well across industries.

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ChainBrain

· 11h ago

The steel industry can also be disrupted, I like this idea... The era of awakening traditional industries has arrived --- 1 trillion market? It was about time someone took action, let's see if it can really be implemented --- Applying the web3 logic to steel haha, but I admit this brother's idea is really bold --- Another story of "changing the world," let's see if it can survive for 5 years first --- This is true innovation, not just air coins --- Huh, disruption outside the blockchain field can also be so hardcore, interesting --- If traditional industries like steel can truly be innovated, how outrageous would the returns be... --- Just chatting, has it been productized? That's what I care about most --- Engineering breakthroughs + market potential, a combined punch that really works, looking forward to what's next --- Why should the web3 community pay attention to steel? Because the essence of disruption is the same

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MercilessHalal

· 01-12 22:29

Is the steel industry about to be revolutionized? The logic is the same as in the crypto world—let's see if it can really make a splash... Traditional industries are also starting to embrace disruption. Not bad, not bad—maybe they're learning from us, haha. Engineers starting businesses are more reliable than those who only know how to raise funds. A $1T market... can it really be moved? Wait, is this guy actually building something or just another concept founder? What are the details? Web3 concepts applied to steel? Not sure if it will be a good fit or if there will be cultural clashes.

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TommyTeacher1

· 01-12 05:56

Can the steel industry also play disruption? Finally, someone is applying the Web3 approach in the right place. Honestly, compared to another L2/L3 token, this kind of genuine industry innovation is actually more exciting. What about Hertha Metals? Has anyone done an in-depth review? It seems pretty interesting. Chips, materials, energy... these traditional giants are the real gold mines, unlike the competitive on-chain space. For old industries like steel to make a real move, it's no joke; they need real skills behind it. A trillion-dollar market sounds great, but have you considered how deep the entrenched players' moats are? Technology can innovate, but supply chain, regulation, capital... which one isn't a trap? But the spirit of daring to challenge is worth learning from. This is true innovation, much more solid than just hype concepts. This guy has a PhD background, and his approach to hardware startups should be quite solid; there's some potential. Breaking through in traditional industries is indeed much harder than in the crypto world, but once successful, it's real money.

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GasFeeNightmare

· 01-12 05:52

The steel industry can also be disrupted, now traditional industries should be worried. --- 1 trillion market... wait, why not put it on the chain? --- PhD doing steel is much more reliable than writing whitepapers in crypto, ngl. --- So, changing the world doesn't necessarily have to be about tokenomics, this guy gets the idea. --- No hype, no blackening—innovative mechanisms in traditional industries are really much healthier than crypto. --- Hard tech transforming a thousand-year-old industry, this is way more meaningful than speculating on coins... but no one pays attention, right? --- If the steel industry can be disrupted, then which industry is truly hopeless? --- Sounds good, but there's no coin to buy... never mind, continue playing ETH. --- $1T market waiting to be transformed? Why haven't I heard of a corresponding token? 😏

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AlgoAlchemist

· 01-12 05:50

I'm actually quite interested in the story of how traditional industries like steel are being disrupted... but how many of these can actually succeed? Wait, a 1 trillion market? Feels crazier than some crypto projects' ambitions. Turns out innovation isn't just on the blockchain; this perspective is a bit fresh. With a PhD background in hardcore industry transformation, he's definitely more reliable than those just telling stories. I just want to ask—are the steel industries really ready to be disrupted... I've been meaning to look into what this guy is doing, need to find an intro. Honestly, people who can turn a thousand-year-old industry into something innovative are truly impressive. Knowing technology + daring to experiment—this combo in traditional industries is a bug-level advantage. Disruption in traditional industries is actually more reliable than in the crypto world... just not as sexy or eye-catching. Looks worth a deep dive; saved for later.

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TopBuyerForever

· 01-12 05:40

The steel industry is about to be wrecked, this is the real disruption. --- A trillion-dollar market... Wait, isn't this still a traditional industry? --- Applying the Web3 logic to steel, does it work? I'm a bit skeptical. --- Sounds pretty impressive, but reforming traditional industries is much harder than blockchain, really. --- So I agree that not all disruption has to rely on chains. --- Trying to disrupt heavy industries like steel? Just thinking about it is exhausting... --- Why pay attention to this? Isn't it better to just create concept coins lol? --- Engineering breakthroughs sound much more reliable than white papers.

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