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BRP Taps Renault Veteran Denis Le Vot to Lead Powersports Push, Appoints Bombardier's Pierre Beaudoin as Chair
The Canadian powersports and marine equipment manufacturer is undergoing significant leadership restructuring. Effective February 1, 2026, Denis Le Vot, a seasoned executive with over three decades at Renault Group, will step into the role of President and Chief Executive Officer at BRP Inc., while simultaneously joining the Board of Directors.
Leadership Timeline and Transitions
Joining forces with Le Vot at the helm is Pierre Beaudoin, who brings extensive boardroom experience after serving as Bombardier Inc.'s President and CEO from 2008 to 2015, before transitioning to Executive Chairman and subsequently Chairman roles. Beaudoin will assume the Chair position on the same effective date, taking over from José Boisjoli, who departs after 36 years with BRP, including a notable 22-year stint as the company’s top executive.
The New CEO’s Automotive Pedigree
Le Vot’s appointment marks a strategic pivot toward leveraging automotive industry expertise within the powersports sector. Most recently, he held the position of Executive Vice President and Chief Executive Officer of the Dacia Brand at Renault, demonstrating a track record in scaling automotive operations and brand management. His three-decade tenure at the automotive conglomerate positions him as an experienced hand in navigating complex market dynamics and operational excellence.
Strategic Implications
According to Barbara Samardzich, who continues as Lead Independent Director, the Board views significant crossover potential between the automotive and powersports industries. The expectation is that Le Vot’s extensive sector knowledge will accelerate BRP’s M28 strategic plan execution and position the company for sustained global market leadership among powersports original equipment manufacturers.