Where are the next opportunities for Ethereum? Many industry insiders are starting to re-examine this question. The recent consensus is that by 2026, Ethereum's growth engine will quietly shift—from being driven by institutional funds to being driven by the real needs of everyday users.

What does this mean exactly? What did we see in 2025? ETF approvals and institutional entry have indeed promoted the development of Ethereum's infrastructure and increased market recognition. But these are mostly reallocations of existing funds.

Where is the true growth point? Products like crypto neobanks are beginning to emerge. These financial applications aimed at ordinary users do not require you to understand blockchain or worry about speculative gains. They simply offer everyday services like saving, transferring, and managing finances—built on blockchain foundations like Ethereum.

In other words, the shift from "I use Ethereum to make money" to "I use Ethereum in my daily life" is the real engine driving ecosystem growth. In 2026, it will be interesting to see who can tell this story convincingly.