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The crossroads of InfoFi: Content arbitrage or reputation building?
【Crypto World】The InfoFi track has recently split into two paths. One side features platforms like Galxe, which play the content arbitrage game—higher engagement and more rewards, with short-term token gains being the main attraction. On the other side, platforms like Kaito AI and Cookie DAO are beginning to adjust their strategies, shifting focus toward information quality and continuous contributor incentives, rather than simply competing on output speed.
This divergence is quite interesting. Early InfoFi was filled with a lot of spam and junk information, but now the market is self-correcting. The credibility infrastructure route is more ambitious—integrating reputation systems into prediction markets, risk decision-making, and other scenarios that truly require information quality, building a more sticky and valuable long-term value system.
Which path will ultimately win? It depends on whether users are after quick profits or care about information authenticity.