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Recently, I've heard many people discuss that some search platforms might become competitors to certain leading exchanges. The reason is simple—these platforms added search functions and also included "Buy" and "Sell" buttons that look quite convincing. But this logic doesn't quite hold up.
Placing a few trading buttons on a search page doesn't necessarily mean they are actually engaging in trading operations. I don't think so. Frankly, a search platform is not a broker by nature, nor does it have licenses from FINRA or SEC. Having a buy/sell button and actually running a trading business are separated by several legal hurdles.