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Gemini Expands BNB Support Amid Strong Market Momentum
Gemini has rolled out full trading and custody capabilities for BNB, effective December 26, 2025, marking a significant expansion in response to surging institutional and retail interest. The platform’s decision reflects broader market dynamics, with BNB demonstrating considerable momentum across the digital asset space.
Market Context and Pricing
The addition comes as BNB continues to command substantial trading volumes. Current market data shows BNB trading at $910.10 as of January 13, 2026, highlighting the coin’s sustained relevance. Gemini’s support framework positions BNB accessibility at competitive levels, with infrastructure designed to handle the asset’s trading velocity.
Strategic Positioning for Institutional Users
The custody services component addresses a key gap for institutional players seeking enterprise-grade BNB holdings and settlement solutions. By offering both trading and secure custody infrastructure, Gemini caters to sophisticated market participants who demand both liquidity and security. The platform’s approach reflects recognition that major assets like BNB require comprehensive service layers beyond basic spot trading.
What This Means for the Market
This expansion signals growing recognition of BNB’s role in the broader digital asset ecosystem. As trading volumes continue to demonstrate strength across major venues, exchanges like Gemini are prioritizing support for assets that show consistent institutional demand. The move underscores how market infrastructure continues to evolve to serve both retail and professional traders effectively.