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Bear Market in Crypto: Understanding the Inevitable Decline Cycle
The cryptocurrency industry is known for its extreme volatility, and the term “bear market” is often discussed within the investor community. However, a bear market in the crypto world is not just a temporary price dip—it’s a cyclical phenomenon that has repeated countless times since Bitcoin’s inception. Many investors who entered the market during the euphoria of 2020-2021 or 2024-2025 have never experienced a true severe downturn, and as a result, they lack understanding of the real implications of a bear market on their portfolios, projects they invested in, and even their mental health.
Understanding the Essence of a Bear Market: More Than Just a Correction
A bear market is not a small decline lasting a few weeks. It is a prolonged period of falling prices that shifts the trend—whether in the short, medium, or long term. A common mistake is confusing a bear market with every minor pullback; many novice analysts do this, creating unnecessary alarm.
In the crypto sector, bearish phases are cyclical and have occurred repeatedly. Bitcoin, as the cornerstone of the crypto market, has experienced retracements of -80% to -90% during previous bear markets. Real examples include 2013-2015 and 2018-2019, when investors suffered significant losses. But these events are not limited to those well-known periods—crypto history is full of similar cycles.
Data shows that BTC once reached an ATH (all-time high) of $126,080, but in each bear market, the asset retraced significantly before recovering. This pattern repeats with frightening consistency for those unprepared.
Dark Lessons from Past Cycles: Altcoins and Value Carnage
If Bitcoin drops -80% to -90%, imagine what happens to altcoins. During the 2018-2019 bear market, the total altcoin market cap plummeted by 92%. Many projects that once rode the hype wave lost over 99% of their value and are still struggling to recover.
To grasp the scale of this disaster, look at snapshots of the top 100 cryptocurrencies in December 2017:
HyperCash (HC), which was ranked 20th, now has a market cap of less than $100K—losing over 99.99% from its ATH. Emercoin (EMC), ranked 40 at the time, is now worth around $0.09-0.10, with its ranking falling into the 5000s. TenX (PAY) suffered a similar fate, becoming a zombie project priced at $0.0015. Dragonchain (DRGN) was somewhat “lucky,” surviving at around $0.009.
Now, look at the snapshot from May 2021, when many investors thought it was the eternal peak:
Shiba Inu (SHIB) entered the top 10-20 at the end of 2021 with impressive momentum, but now it is far from its all-time high—suffering losses of 90-95% from its 2021 peak. Terra (LUNA) and Terra Luna Classic (LUNC) experienced total collapse in 2022; LUNC fell from an ATH of $119 to nearly zero, while LUNA 2.0 is now worth fractions of a cent. These collapses are not just dips—they are value erasures.
FTX Token (FTT) became completely dead after FTX’s bankruptcy at the end of 2022, no longer traded on major exchanges with residual value zero. Crypto.com Coin (CRO) lost over 90% since its 2021 ATH, surviving only due to support from its parent exchange. Celsius Network (CEL) exploded in 2022, becoming a dead project with no value, while Flexa (AMP) lost 95-99% and remains marginal.
Data from CoinGecko shows that over 53% of tokens launched since mid-2021 are inactive or “dead” by the end of 2025. Strikingly, 11.6 million projects were wiped out in 2025 alone—mostly meme coins, rug pulls, or automated pump-and-dump schemes on blockchains like Solana and Base.
Even “solid” projects from the top 30-50 in 2017-2021 such as Ethereum (ETH), Cardano (ADA), Ripple (XRP), and Solana (SOL) experienced declines of -80% to -99% before most could rebound. For the majority of altcoins from that era, the reality is brutal: total wipeout, zombie status with minimal activity, or endless dilution.
The Inevitable Market Cleanup: Long-Term Consequences
A bear market is a healthy cleansing mechanism for the crypto market. It removes weak projects, reckless speculation, and bubbles. But this cleanup process is very painful for those involved.
Imagine a scenario where nearly all assets decline relentlessly for months or even years. Up to 95% of currently promoted cryptocurrencies could vanish, leaving a vacuum waiting for new opportunities. The market has become more professional since 2017, with increased utility for many altcoins thanks to decentralized finance developments. Yet, history repeats: no bull market lasts forever, and a new bear phase is almost certain.
“Mass rug pulls,” like Mantra (OM) in 2025 wiping out around $5.5 billion in a massive dump, or LIBRA promoted as Gena but collapsing by -96% within hours, show that the cleanup continues at an accelerating pace.
Mental Toughness: Are You Truly Ready?
Beyond numbers and charts, a bear market tests your mental resilience. Accepting a portfolio down -90% is a life-changing experience. Waiting 2-3 years to see the top again is not just about finances—it’s about confidence, life purpose, and emotional balance.
Many underestimate the psychological impact. Platforms like Reddit are full of tragic stories: investors bankrupt, savings lost, even family relationships damaged. Bear markets amplify critical mistakes like excessive debt or impulsive investments with funds meant for living expenses.
Ask yourself these critical questions before it’s too late:
Honest answers to these questions will determine whether you’re prepared or not.
Strategies to Handle Extreme Market Volatility
Don’t quit your day job over quick crypto gains. This is a mistake made by thousands of investors. Instead, adopt a measured approach:
Patience is your ace: Market cycles take time. Recovery isn’t always swift, and waiting calmly is a rare skill.
Diversify outside crypto: Don’t let 100% of your portfolio be concentrated in volatile assets. Mix in stocks, bonds, real estate, and other more stable instruments.
Avoid leverage and risky loans: Don’t amplify exposure with borrowed capital. Margin trading during a bear market is a fast track to liquidation.
Secure profits, don’t HODL everything: The “HODL until 100x” mantra is a recipe for disaster. Take profits at realistic targets and gradually reduce exposure.
Build diversified wealth: Crypto is just one asset class. Combine it with traditional investments for long-term stability.
Keep learning critically: Don’t follow influencers blindly. Make decisions based on independent analysis, not hype or FOMO.
In 2017, few warning voices were heard on social media. Today, with abundant resources—educational videos, in-depth articles, veteran testimonials—you have all the tools to avoid falling into the same euphoria traps. Listen to those who have survived previous cycles.
Hidden Opportunities in Uncertainty: Bear Market
A bear market is not the end of crypto. It’s a necessary step toward maturation and market consolidation. It’s the moment when genuine projects are distinguished from scams, and real investors from speculators.
Every bear market is a test of character. Those who endure—who learn, protect their capital, and stay calm—often become winners in the next bull phase. The market doesn’t reward impatience, dreamers, or herd followers. It rewards those who persevere, learn, and buy when fear is at its peak, when everyone is selling in panic.
So, take a deep breath. Prepare yourself mentally and financially. Turn this bear phase into an opportunity to buy solid projects at much lower prices. As veterans say: “Capitalize and avoid repeating the same mistakes.”
Cycles will pass. Quality projects will return. And those who survive… often end up smiling. Enjoy the calm during the storm. Invest wisely. We will meet on the brighter side.