Performance | Mixue Group's Profit Increased 33% Last Year

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MIXUE Group (02097) announced its full-year results as of the end of last year, with a net profit attributable to shareholders of 5.887 billion RMB, an increase of 32.69% year-on-year. Earnings per share were 15.65 RMB, with no final dividend declared.

During the period, revenue reached 33.56 billion RMB, up 35.16% year-on-year, mainly due to a 35% increase in income from product and equipment sales to 32.766 billion RMB, followed by a 28% increase in income from franchise and related services to 794 million RMB.

Gross profit margin for product and equipment sales was 29.9%, down 1.3 percentage points, primarily due to changes in revenue structure and rising costs of certain raw materials.

As of the end of last year, the group had built a network of approximately 60,000 stores worldwide (including China and 13 overseas countries). In Mainland China, the store network covers 31 provinces, autonomous regions, and municipalities directly under the central government, with over 300 prefecture-level cities, covering all tier cities. Outside Mainland China, about 4,500 stores have been opened, with steady progress in expanding into Southeast Asia markets and timely exploration of new markets such as Kazakhstan and the United States, advancing the global expansion strategy.

Looking ahead, the group states that in the Chinese market, it will actively respond to market changes, continuously improve store operation quality, and steadily expand the store network; for overseas markets, it will continue to deepen its presence in Southeast Asia, further expand and optimize the local franchise store network, and plan to explore other markets as appropriate.

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