Only 49 yuan to take away a year's worth of innovative inspiration! The most cost-effective business trip for product people!

The “Foodaily Innovation Expo” forum tickets 🎫 group-buy discount is ongoing (register now 🔗: enter the ticket-purchasing mini program)

For information related to attending and visiting the expo, feel free to contact Betty: 18362506360

For the first time in a decade!

Every year, at the Foodaily Innovation Expo, the “Global Innovation Tasting” gets asked about nonstop—this year, it has finally opened up exhibition visiting privileges!

April 15–17, Wuxi—just 49 yuan, and you can take home a year’s worth of innovation inspiration.

This might be the “trip” with the highest input-to-output ratio for food and beverage product innovators in the course of a year—

One meal-delivery bill—no need to fly around the world. You can directly reach 7 major categories, 70+ subcategories, and 3,000+ global new-to-market breakout hits.

First, let’s look at the past “achievements” of the “Global Innovation Tasting”:

Homegrown medicine-and-food concepts, clean-labels, low GI, superfoods, the economy of emotions……

These food innovation tracks that will be hottest in 2026—years ago, we already brought them to the scene of the Global Innovation Tasting.

In 2023, we predicted that tomato would become the next star ingredient, and we conducted an in-depth breakdown of Japan’s No. 1 tomato brand KAGOMI. In 2024, the domestic tomato beverage segment exploded—plus a leading brand, and it turned tomato into a billion-yuan-a-year business.

In 2024, the exclusive video we broke down—“Asahi Future Lemon Shava”—sparked a lot of buzz. In 2025, this open-lid ready-to-drink lemon liquor has spread across China.

Also in 2024, the HPP juice brand MOJU that we recommended, using a “dose bottle (shot bottle),” captured 62% share of the UK functional juice market. In 2025, a 100mL “HPP Turmeric Ginger Lemon Drink” from Hema exploded—instantly making turmeric a star ingredient and boosting turmeric drink sales by 14 times.

Every year, the Daily Innovation Research Institute brings back 3,000+ validated breakout-hit prototype models from 70+ markets worldwide.

Because we’ve always believed in a simple truth: innovation isn’t created from scratch—it’s the “recombination of old elements.” What you need is a sufficient supply of “element inputs” across categories and across markets. Only by standing on the shoulders of the world can your innovation stay half a step ahead of your competitors forever.

April 15–17, Wuxi—these “elements” will all gather at the 2026 Foodaily Innovation Expo—the scene of the “Global Innovation Tasting.”

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Why,

do we recommend you come to the Global Innovation Tasting to find inspiration?

1. Step out of “involution”—you need a broader perspective

We often say that the answer to the challenges in your category may be hidden in another category that seems completely unrelated.

Here, you can actually touch, try, and feel it yourself. No need to spend high prices and fly for more than ten hours to do overseas shopping—we’ll bring the world’s “inspiration” right to your doorstep.

This is the “Global Innovation Inspiration Discovery Journey” with the best value for money.

2. Following the wisdom of being “half a step ahead,” we’ve carefully selected the breakout-hit prototype models with the highest on-the-ground potential

We know that breakout hits don’t just need great products—they also need the right timing.

So our product selection principle is “half a step ahead”—neither behind the trends nor ahead of demand.

Based on deep insights into the China market, the research institute team precisely filters out those “prototype” models that both have breakout-hit potential and can be localized effectively in the market, helping you avoid detours.

Has new-product inspiration run dry? Are innovations hard because the segment is too crowded? Are overseas high-quality concepts hard to replicate?

These are the pain points faced by product decision-makers. Come to the Global Innovation Tasting, and it can help you solve them.

3. Two major core upgrades make “finding inspiration” unprecedentedly easy and genuinely valuable

1. Low barrier, high return

For the first time, public exhibition visiting is open—just 49 yuan, and you can reach 3,000+ global breakout hits at close range.

For enterprise decision-makers, 49 yuan is almost zero trial-and-error cost, but it can bring core inspiration that may change the direction of your product line—and help you gain billion-level business opportunities.

This might be the “trip” with the highest input-to-output ratio you’ll make this year!

2. Unprecedentedly high value

Major upgrade: the “Global Buyers” service!

If you like a specific product, you don’t have to worry about finding channels or negotiating agency terms yourself. Through our “Leshiraily FoodailyMart” buyer team, you connect directly to global innovation brands and source factories—so your “inspiration” accelerates into “breakout hits” on shelves.

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In 3 days,

how do you walk through and fully see 3,000+ global breakout hits?

1. Browse on your own: six major theme exhibition groups—explore freely like you’re shopping at an “inspiration supermarket”

[Category Trends] exhibition group: discover new opportunities from category fragmentation

Covering seven major categories—beverages, dairy products, snacks, foodservice, baking, sugar & confectionery, and functional foods—as well as 70+ subcategories.

What you see isn’t just products—it’s market white space:

• How can yogurt be made to be eaten like tofu?

• How can common ingredients like bananas and okra be turned into a bottle of functional water?

• How can beef be turned into a “profiterole” taste and texture?

• And how does soy sauce become a silky foam mousse, or a “paper-thin sheet” you can cut however you like?

Category boundaries are being redefined—this is the new opportunity of “category fragmentation.” We hope these cases can give you some inspiration for new opportunities.

Image sources: Banagua, Meji, Buffs, フンドーダイ

[NewXIU Brand] exhibition group: understand the growth logic that “crosses cycles”

Curated benchmark brands from 10+ global niche segments. They are all brands that achieve extreme innovation within their niche segments and cross cycles.

• A protein bar that’s only been on the market for a year—how did it become a North American protein “new species” with sales of 1 billion?

• How can a beer giant use a single lactic acid bacteria strain to build a new immunity business with annual sales of 230 billion?

• Why can a private label brand be called the global top tier for Italian-food retail?

How do you go from 0 to 1? How do you cut into the market with a precise positioning? Studying their product iteration thinking is learning a replicable growth model.

Image sources: David, Kirin, Eataly

[Consumer Scenarios] exhibition group: uncover hidden demand of “right now”

This year’s consumer scenarios unfold across four dimensions: health, mood/state, social life, and self-worth. We slice through with 40+ scenarios to uncover unmet consumer needs.

We always believe that scenarios are the primary lens for innovation.

The essence of innovation is people, and people’s needs are always hidden in every “right now.” Whoever can read scenarios can find the next stop for category fragmentation.

[Breakout-Hit Prototype] exhibition group: dissect breakout-hit logic, and get a “product map” you can replicate

Here, we present a systematic decoding of global high-growth segments—selecting 100+ annual potential breakout products from more than 70 countries and regions worldwide. Each one is a breakout-hit prototype model validated by the market, providing tangible benchmarks that offer a one-stop reference for product innovation from concept to on-the-ground rollout. At the same time, it provides local industry solutions: recommended companies and links.

[Super Ingredients] exhibition group: 50+ super ingredients take the spotlight—see breakout-hit ingredients first

Chinese wellness drinks like ginseng water and hawthorn juice have caught on and become hot; super ingredients like kale and plums have also helped spark a series of products……Consumers’ high attention to ingredient formulations makes more [Super Ingredients] become the traffic code for breakout products.

In 2026, from fruit-and-vegetable ingredients to homegrown medicine-and-food ingredients; from natural pigments to functional ingredients—we decode the hottest consumer needs and growth opportunities of today. Foodaily’s research institute selects 50+ auxiliary and raw ingredients with strong development potential and commercial value, helping brands and channels build more breakout products.

[Creative Packaging] exhibition group: explore innovative methods that make products seen—and chosen—in the first moment

Packaging expresses product value, and it’s also a key link that determines purchase. We’ve curated 100+ excellent packaging and creative case studies, along with innovative methods, to provide brands and contract manufacturers with practical references and solutions for “quickly boosting shelf-competition power.”

2. Follow the team: experts lead the way—Q&A and problem-solving on site

Not satisfied just seeing it yourself?

We know that if you just walk around with a glance, with 3,000+ innovation product cases, you can only enjoy the spectacle.

So we’ve specially planned multiple innovation journey activities. Centered around specific themes, industry experts lead the sessions and provide in-depth explanations around the distinctive themes. It helps you look through the surface of products and directly understand the category opportunities and business logic underneath—basically equipping you with an “inspiration guide.”

More importantly!

We offer limited-time free access to these opportunities to interact closely with experts and learn.

3. Get the real experience! For three consecutive days of themed tastings, feel product differences “across the five senses”

Is just looking enough?

We’ve prepared a themed tasting activity running continuously for three days. Here, you can truly touch, experience, taste, and feel the real differences contained in different innovation products.

From authentic global flavors to new processes and new ingredients—compare dozens of similar-category products side by side at once, and personally experience aroma, touch, texture, taste…

Those product details that can’t be fully described or felt through words and pictures only become your “muscle memory” when you’re on site.

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Serious, practical takeaways!

Upgrade your attendance—take home two in-depth playbooks

Still not satisfied with just browsing?

We’ve arranged a three-day conference forum for you—

170+ business leaders & heavyweight guests, plus 40+ people who run billion-level breakout-hit businesses, all gathered on site. Bring the hardest-core hands-on case studies, and deeply revisit and dissect the growth password for the food and beverage industry’s second half!

1 ecosystem conference + 11 category & theme forums, with 170+ business leaders in sync for thought-collision—“cognitive differences” that are more valuable than breakout hits. Such opportunities are reserved only for those who act first—miss it and you’ll have to wait another year!

At the same time, we’ve specially prepared two annual innovation “bibles” as welcome gifts for attending guests. No need to worry about not finishing the 3,000+ products in three days—you can take inspiration and practical know-how home directly:

• 《2026 Daily Food Innovation Handbook》: the research institute’s annual flagship heavy work! A must-have “book of answers” for food people. It concentrates the year’s trends, category opportunities, key cases, and high-potential scenarios—suitable to take home and flip through anytime.

• 《2026 Global New Products & Breakout Hits Handbook》: an electronic edition, including detailed information on the innovation highlights of all products on site, ingredient lists, and more. Permanent collection, convenient for looking up inspiration anytime.

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Buy tickets and register now

April 15–17, 2026, China · Wuxi International Conference Center—group-buy ticket discounts are selling fast!

Tap into the mini program below to lock in your seat immediately, and welcome the next wave of growth together with the product people who understand innovation best across the whole industry!