On January 19, news broke that after investing approximately $1.25 billion to buy Bitcoin and holding over 687,000 coins, Strategy’s CEO Michael Saylor once again signaled the possibility of further Bitcoin accumulation, drawing significant market attention. Topics such as “Strategy increasing Bitcoin holdings” and “Corporate Bitcoin reserves” quickly gained popularity.
On Sunday, Michael Saylor posted a screenshot of StrategyTracker on the X platform, showing Bitcoin price trends and Strategy’s past purchase records, with the caption “A bigger orange.” In previous instances, Saylor has hinted at upcoming Bitcoin purchases through similar methods before officially disclosing transactions, leading the market to interpret this statement as a prelude to a new round of accumulation.
Looking back at this year’s operations, Strategy first invested about $115.97 million on January 4 to buy 1,283 BTC, and then on January 11, made another move, purchasing 13,627 BTC for approximately $1.25 billion. According to StrategyTracker data, since early 2026, the company has accumulated a total of 14,910 BTC, indicating that its Bitcoin strategy is still ongoing.
Currently, Strategy holds a total of 687,410 BTC, with an average purchase cost of approximately $75,353 per coin. With Bitcoin prices remaining above $90,000, this large position is still in profit on paper, further solidifying its status as one of the world’s largest corporate Bitcoin holders.
However, the market is not without concerns. Over the past year, Strategy’s stock price has significantly retreated from its peak. To support continuous Bitcoin purchases, the company has employed various financing tools, including convertible bonds, to leverage funds at a lower cash cost. This approach amplifies gains from Bitcoin appreciation but also makes the company more sensitive to market fluctuations.
In terms of price, influenced by tariff disputes between the US and Europe, risk assets are under short-term pressure. On Monday morning in Asia, Bitcoin was trading at around $92,600, down approximately 2.6% in 24 hours. Under macroeconomic uncertainty, whether Strategy will continue its aggressive Bitcoin buying plan remains a key point of observation in the crypto market.
Disclaimer: The information on this page may come from third parties and does not represent the views or opinions of Gate. The content displayed on this page is for reference only and does not constitute any financial, investment, or legal advice. Gate does not guarantee the accuracy or completeness of the information and shall not be liable for any losses arising from the use of this information. Virtual asset investments carry high risks and are subject to significant price volatility. You may lose all of your invested principal. Please fully understand the relevant risks and make prudent decisions based on your own financial situation and risk tolerance. For details, please refer to
Disclaimer.
Related Articles
Arthur Hayes Says He Won't Bet on Bitcoin Now, Waits for Fed Money Printing
BitMEX co-founder Arthur Hayes has stated he would not invest in Bitcoin at current levels, preferring to wait until the U.S. Federal Reserve begins easing monetary policy and "printing money" to support the American war machine amid escalating conflict with Iran.
CryptopulseElite17m ago
Bitcoin reclaims $70,000 triggering FOMO sentiment, Santiment: BTC may迎 a new round of upward momentum
Bitcoin price rebounds to $70,000, market sentiment improves, positive discussions increase on social media, and investor confidence is restored. Trump's comments on the Middle East situation have eased market risks, and increased institutional capital inflows boost confidence. Although sentiment indicators remain cautious, market corrections may lay the foundation for a rebound.
GateNews18m ago
Yesterday, US Bitcoin spot ETF net inflow was $218.66 million, with BlackRock IBIT accounting for over 70%.
On March 10th, the US Bitcoin spot ETF saw a net inflow of $218.66 million, with BlackRock IBIT accounting for 70.2%. Other funds such as Fidelity FBTC, Bitwise BITB, and others also experienced varying degrees of net inflows.
GateNews38m ago
Babylon partners with Ledger to introduce hardware signing support for Bitcoin safes
Babylon Labs partners with Ledger to incorporate Ledger signature support into Babylon's Trustless Bitcoin Vaults, enhancing transparency and security in Bitcoin transactions. This move allows Bitcoin to be used more securely as a digital financial collateral asset under self-custody. Both parties also plan to expand integration to support asset management and security support.
GateNews52m ago
Arthur Hayes: Not increasing Bitcoin holdings for now, waiting for the Federal Reserve to restart money printing
Arthur Hayes stated in a podcast that while he is bullish on Bitcoin in the long term, he won't buy until the Federal Reserve eases policy. He is concerned that the Middle East situation could lead to a large-scale sell-off and emphasized that he would only consider buying when liquidity is released.
GateNews54m ago
